When it comes to being a practitioner, you hope patients follow your recommendations, but you can’t be sure they will. However, there are ways you can help ensure they take your advice to heart. … read more

You may partner with a brand who works with and is utilized by professional athletes (*cough* EyePromise *cough*). This can be a great resource for you as an eye care practitioner. How you ask? Here … read more

It seems like every time we think this COVID pandemic is coming to an end, another variant surfaces and derails progress. While this is causing many of the “temporary” implementations to remain, … read more

When it comes to patient interactions, an eye care professional needs to have a level of, well, professionalism. However, that doesn’t mean you must be robotic in nature. You must learn the delicate … read more

When it comes to eyecare, there are many positives. However, there are also negatives, like the unfortunate turnover rate in eyecare practices. Whether it’s the hectic, fast-paced environment or … read more