Like other businesses, running an independent optometry practice comes with its challenges. Between standing out amongst competitors, staffing issues, and general patient satisfaction, … read more

When running an optometry practice, it’s imperative to differentiate yourself from other practices. Some do this by creating an unmatched ambiance, while others choose to specialize in an area of … read more

Happy New Year! Let’s kick off 2024 right by moving beyond industry ideals that don’t necessarily hold true for everyone. There are many varying beliefs throughout healthcare, and optometry is no … read more

For many eye care professionals, patient care is the “easy” part of their day-to-day. The difficult parts involve the business side of providing healthcare, including managing both revenue and … read more

When it comes to running an eye care practice, getting patients to come back can be one of the most difficult tasks to achieve. Even though vision loss is viewed as one of the most detrimental … read more