For many eye care practitioners, patient compliance continues to be a challenge. While sticks and stones break bones, words may be what it takes to break through to patients and get them on board … read more

 Like other businesses, running an independent optometry practice comes with its challenges. Between standing out amongst competitors, staffing issues, and general patient satisfaction, … read more

When running an optometry practice, it’s imperative to differentiate yourself from other practices. Some do this by creating an unmatched ambiance, while others choose to specialize in an area of … read more

Happy New Year! Let’s kick off 2024 right by moving beyond industry ideals that don’t necessarily hold true for everyone. There are many varying beliefs throughout healthcare, and optometry is no … read more

For many eye care professionals, patient care is the “easy” part of their day-to-day. The difficult parts involve the business side of providing healthcare, including managing both revenue and … read more