There are a few different “methods” of practicing optometry. They can be simplified into “general,” “medical,” and “full-scope” optometry. General optometry includes routine vision exams, while … read more

Setting and tracking goals are critical to the success of many things, including running an eye care practice. To track goals, you need to know what metrics are most important to your … read more

Sports used to be about pure talent. You either have it or you don’t, and sports statistics used to look at the games that same, high-level way. You either scored or you didn’t – the other … read more